Reddit Inc Blog Homepage

Bringing News and Conversations Together with Reddit Pro Tools for Publishers

Staff — Wed, 10 Sep 2025 12:00:00 GMT

20 years ago, Reddit began as a web page of 25 links from across the internet. Now, Reddit is the go-to place for community, news, culture, and information – 75% of redditors globally read online press at least 2-3 times a week.¹ As the search ecosystem shifts, giving people a place to find headlines and discuss stories with real, human perspectives is more important than ever.

New Ways to See Community Activity on Reddit

Staff — Tue, 09 Sep 2025 16:00:20 GMT

To better reflect the vibrancy of Reddit communities, we’re updating how subreddit activity is displayed. Starting today, we’ll replace the “Member count” metric on each subreddit’s page with two new signals: Visitors and Contributions.

Reddit Officially Joins Russell 3000® and 1000® Indexes

Staff — Mon, 30 Jun 2025 18:35:27 GMT

Reddit has been added as a member of the broad-market Russell 3000® and 1000® Indexes, effective after the U.S. market opened on June 30th. Our inclusion reflects Reddit’s strong early performance as a public company and the differentiated financial model we’ve brought to the public markets.

Cricket Legend Sachin Tendulkar Named Brand Ambassador for Reddit

Staff — Wed, 18 Jun 2025 04:28:48 GMT

Reddit is the only place where you can find genuine human perspectives about the things you care about – this includes cricket and now Sachin Tendulkar!

Live from Cannes Lions 2025: Introducing Reddit Community Intelligence™

Staff — Mon, 16 Jun 2025 06:00:00 GMT

Two decades ago, Reddit was created as a space for people to connect and share valuable information. Today, Reddit is the most human place on the internet, and one of the last places on the internet where brands can build authentic, trusted and engaged relationships with customers. As Reddit looks ahead to the next 20 years, we’re betting big on the power of these conversations to change hearts and minds, as well as inform and validate decisions.

The Reddit Ripple Effect: New Research Reveals That Community Conversations Drive Purchase Decisions

Staff — Wed, 11 Jun 2025 10:13:40 GMT

Today we’re introducing new research, Reddit Ripple Effect: Conversations Drive Confidence, Decisions, and Performance, about the compounding value of Reddit conversations in consumer decision-making and advertising campaigns. This report details how:

Say Hello to Reddit’s First Chief Communications Officer

Staff — Mon, 09 Jun 2025 13:00:12 GMT

More people around the world are coming to Reddit every day to find, discuss, and share human perspectives on nearly any topic imaginable. This depth of real conversations and intent fuels our 100,000+ communities and reinforces Reddit’s essential role in the AI ecosystem, making it more important than ever to tell our story. So, we’re thrilled to welcome Adam Collins as Reddit’s first Chief Communications Officer.

Redditors Can Now Curate Their Profiles and Choose What They Want to Share

Staff — Tue, 03 Jun 2025 17:00:30 GMT

Starting today, we're rolling out updates to profile settings, making it easier for redditors to manage their presence and control what appears on their Reddit profile.

Customizable Profile Visibility
Via a new setting – ‘Content and activity’ – users can fine-tune what content appears on their profile on a subreddit-by-subreddit basis. This means redditors can participate in communities without sharing their full post and comment history in their profile. They’ll now have a few new options:

Shopping on Reddit: Reach High-Intent Audiences with Reddit’s New Dynamic Product Ads and Smartly Integration

Staff — Thu, 22 May 2025 12:00:00 GMT

Reddit has a lot of shoppers looking for advice – it’s the #1 platform where conversations help users make an informed decision about a product or brand.¹ In fact, 40% of posts on Reddit are commercial, making it a natural place to reach shoppers online.² Today, we’re expanding Reddit’s shopping solutions to help marketers better reach Reddit’s high-intent, leaned-in communities.

Celebrating Austin's Small Business Community at National Small Business Week

Staff — Fri, 09 May 2025 12:00:00 GMT

Small- and medium-sized businesses (SMBs) are reaching new customers and growing their businesses on Reddit every day—particularly in Austin, Texas, a business-friendly city where there are roughly three small businesses for every 100 people.¹